Marie Stopes International Australia
2004 Annual Review
Marie Stopes International Australia (MSIA) is a not for profit, non-government organisation who work with local partners and governments to provide vital reproductive health services in low income communities in Asia and the Pacific.
In 2005 Lemonade were comissioned to develop an annual review that was engaging to the target audience. The review gave a brief overview of how things had improved in the countries they provide support. Illustrations were developed to highlight key statistics and data for the financial sections. An extract from a Aboriginal face mask was taken and used for a dynamic front cover, which was married with a hand written typeface for the majority of the report, reinforcing the human element that MSIA holds so close to their care, support and education strategies.
A raw uncoated, recycled stock was chosen to highlight the environmental considerations MSIA adhere to, as well as to infuse a textural and tactile quality to the overall presentation.
Services used
- Art Direction
- Annual Reports / Prospectus Design
- Copywriting
- Photography
- Illustration
- Print Production Management
- Project Management
- Squeeze™ Session
- General Graphic Design Development