AGIdeas Interact 2009
Words by Enrico Bettesworth on May 06, 2009
AGIdeas is the largest annual International Design Event held in Australia. AGIdeas presented a series of events for designers who are seeking inspiration. It allows designers emerging in the industry to explore the possibilities of international careers in design, and for companies looking to embrace design as an economic driver.
Comprising of an international design forum, studio visits, workshops, competitions, secondary school evening, business breakfast, a gala dinner and a huge after party.
Nowhere will you find more ideas coming to life and more creativity on display than at AGIdeas International Design Week. It was an opportunity to be inspired, provoked, challenged and amazed by creativity in the broadest sense.
With the main focus on developing tomorrows future designers and industry leaders, students got the chance to be one of a group of 10 to 15 attending the International Design Forum to discuss all aspects of design with one of 20 leading studios.
Lemonade opened its studio doors for the second year running as part of the 2009 AGIdeas Interact sessions. We ran a presentation on the evening that provided them with a refreshing and insightful experience.
For two hours we presented ourselves, our work and our thought process, and got everyone involved in some lateral thinking exercises to get the creative juices flowing. With the emphasis not being so much on pretty pictures but strong ideas that solve problems.
Each group presented well and some great ideas were uncovered, ensuring that the future of design is in great hands. We wish our participants all the best in their careers.
We look forward to being involved again in 2010... See you then!