Alliance Resources
Brand Development
Alliance Resources is an Australian mining company listed on the ASX (Australian Stock Exchange) with a core business of exploring for uranium, copper and gold.
Lemonade developed a brand comprised up of a stylised "A" in a constructed bold 3-Dimensional aspect. The strong insignia is rigid and strong which is reflective to the companies vison, focus and future. The insignia also subtly reflects the image of an old traditional mining tower.
The colour palette chosen is clean, fresh and enviro–friendly, where the typeface is a traditional face, with subtle modern undertones.
Services used
- Brand Research
- Brand Development
- Corporate Identity / Logo Design
- Brand Guidelines Development
- Annual Reports / Prospectus Design
- Corporate Collateral Development
- Squeeze™ Session