Bennison Mackinnon
Website
Following on from the recent success of the Bennison Mackinnon brand refresh Lemonade were commissioned to translate the new brand online. We set out by creating a web style guide and designed key screens as a guide for their own web development team to use as a base for bringing the new website to life.
Brand elements such as colour palettes, typography and photography were utilised to create a strong link back to their offline communications material. Custom graphic elements such as icons and buttons were also created to form the basis of the new website and to give Bennison Mackinnon a point of difference in the market.
This collaboration has resulted in a strong, consistent and cohesive translation of the Bennison Mackinnon brand online and works to position them as leaders in a highly competitive real estate market.
benmac.com.au
Services used
- Web Site Design / Development
- Art Direction
- Design Consulting