SR Fashions
Brand Refresh
Lemonade recently refreshed S+R Fashion's brand image to align it with their new vision – A leading fashion house providing quality, progressive and fashion forward products and services.
The ampersand from the old logo was replaced with a modern plus symbol which was married with the letters 'S' and 'R'. Set in a modern typeface we modified the letter-forms to create a sleek, edgy and fashionable image for S+R. Supported by a simple black and white colour scheme S+R projects a strong versatile brand image that is simple, timeless, sophisticated and fashion forward.
Services used
- Brand Research
- Brand Positioning / Repositioning
- Brand Refresh
- Brand Development
- Corporate Identity / Logo Design
- Environmental / Signage Design
- Uniform / Vehicle Livery Design
- Design Consulting
- General Graphic Design Development